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Though I don’t do it often, I love to shop; the words ‘retail therapy’ resonate with me in same way ‘comfort food’ does. Both can offer a brief vacation from whatever ails your spirits.
It was therefore with a light heart that I set out with my Light Rail buddy for a little bit of therapy.
Look familiar? Do they ALL look like this? My friend A. and I visit Ikea in Genova when we need furnishings or other items for the house, and they seldom disappoint. For clean design and reasonable workmanship, materials and price, it’s hard to beat Ikea. (Note – in Italy we call it Ee-kay-ah, here in the US it is called Eye-key-ah.)
Once inside I was transported immediately back to the familiar territory of the Genova store – it was all identical, except for the language of the signs.

Our first stop, because we got a late start, was the cafeteria, which serves the same Swedishy dishes we eat in Italy – smoked salmon, shrimps on a boiled egg with mayo, meatballs. We opted for the shrimp salad and something that I’ve not seen in Italy, a thick cream of mushroom soup – all yummy, as usual, and a good lunch for just over $5.
After we picked up the few odds and ends we ‘needed’ we made a stop at the food store, which looked almost identical to the one in Genova, though perhaps not quite as large.
But wait – there’s something missing! Where’s the coffee bar?? It’s not there! Instead there is this:
No doubt you can get coffee there, perhaps not cappucino though. And I dare you to try to find the hot dog at the coffee bar in Genova!
So they do make some accommodation to location, evidently. But the stores are enough alike that I suffered a moment’s complete disorientation when we emerged into the bright Arizona sun. Where was our car? We always park underneath the store… and why does the parking lot look so different? Oh yeah, that’s right, we’re not in Italy, are we. But it’s nice to know that whenever I get really homesick for ‘over there’ I can just drive down the I-10, walk into the Phoenix Ikea and become confused enough to think I’m a continent away.



I think the Ikea near Naples has hot dogs, but I’m not 100% certain. They also have soft-serve ice cream, which seems strange to me for some reason. You can see Vesuvius from the parking lot, it’s fabulous!
We always pick up a couple cans of pickled herring, lingonberry jam and swedish crackers when we’re in there. I love the kitchenware section. Lots of cheap plates to select as “props” for foodie pictures!
Oh yum, herring… I like it in sour cream. And I’m always a sucker for napkins, fabric, etc. But how smart of you to get plates there for the photos, never thought of that myself. And frequently there’s something nice in that sale section… hmmmm… you’ve got me thinking, Rowena.
I am desolate. Not only do I not have access to a target, but I have never entered an Ikea. Talk about retail culture deprivation.
One of these days, my pretty, one of these days…